Born and raised in Orange County, California, I began my design freelance career in high school, creating advertising layouts for a local sports marketing agency. I later earned my B.A. in Communication Design (Graphic Design) from California State University, Chico, while completing several internships and freelance projects. Throughout my career, my role naturally evolved from graphic design into operations management, driven by my strengths in organization, problem-solving, and leadership.
My education, internships, and professional experience have given me a strong foundation in design, marketing, and creative production.
My work has included branding, websites, publications, packaging, presentations, email campaigns, and social media content.
Over time, I also developed extensive experience in project management, workflow organization,
team leadership, and building systems that help creative projects run efficiently.
Building a brand begins with visual awareness and consistency. Creating memorable content is paramount to success, and this is done through graphic design. I have experience printing small and large-scale projects; from business cards, brochures, and calendars to window vinyl, banners, and multi-page publications. View samples on my portfolio page.
Websites have become more important than ever. They are the central hub for customers across all platforms. I have over two years of experience in front-end web design, and specialize in custom HTML/CSS and social media integration. I am currently learning to create custom WordPress layouts and building my PHP/back-end skills.
Marketing through social media has become a necessity in today’s digital world. Creating engaging content is key to building a mass following. I currently manage a social network for a designer furniture company that has gained thousands of followers through unpaid advertising.
Building a client base is one thing, but keeping them connected and informed with company news and events is another. Customers check their inbox everyday, making email marketing a key factor to building a brand. I currently design custom email layouts for clients, and use A/B testing to create segmented material for specific target audiences.
Adobe Creative Suite has been central to my career since I first began using Photoshop in high school.
Through years of professional experience, I have developed advanced skills in Photoshop, Illustrator, and InDesign for both digital and print production.
Although my responsibilities have expanded into operations and management, Adobe remains an essential part of my creative and professional toolkit.
The design process is crucial in any project. In order to achieve desirable results, it is important to begin with extensive research, until you have a full understanding of the client’s vision, as well as the demographic being catering to.